Made up of senior practitioners from international PR agencies and consultancies and chaired by Lord Tim Bell, the inaugural PR Lions Jury has been announced.
The PR Lions, which launches this year, will honour the creative use of reputation management by the building and preservation of trust and understanding between individuals, businesses or organisations and their publics.
“We are very excited to be launching PR Lions this year, and we are truly delighted to be able to do so with such great support from the PR community and in particular to our very distinguished judges who will be applying their expertise to judge submissions for around the world," says Festival CEO, Philip Thomas.
Judging will take place in Cannes during the Festival week. The first PR Lions will be given out on Monday 22 June.